When the social media platform changes their algorithms, making decisions that are contrary to your values, or closed, it can make users like you in a difficult place. Sometimes, your only choice is to survive (if the service is still alive), or loss your followers and content obtained with difficulty.

Enter bluesky, platforms like Twitter that allow you to control your social media footprint. This is built with open sources and joint architecture (more than what it means to you a little). Plus, it also allows you to add a custom domain as your handle, allow you to create a cohesive identity between your website and your bluesky profile. In this post, we will show you how to connect your WordPress.com domain to Bluesky, so you can start building a brand forever.

What’s special about Bluesky?

Bluesky entered the chat in 2024. The layout feels like a longer Twitter version, but under the tent, you will find something innovative: it was built using the AT protocol, a decentralized social media frame And control what you see on your feed.

The idea is simple but revolutionary: any social media application that chooses to build above the AT protocol is “interopeble,” which means you can take and move your data from any application to others without losing content, contact, or you connect. By using the AT protocol, the application recognizes that they must continue to get their user’s trust.

There is also something fun “old internet” about Bluesky. With a strong moderation control and a comfortable community nuance, it makes social media exciting.

Make Official: Why You Should Use Your Special Domain on Bluesky

Unfortunately, it can be easy for people (or bot) to disguise as you online – with the same username and erosible profile photo, fake accounts can quickly bring disaster by sending DM, sending spam, or stealing your content. So whether you are a brand that is developing or is truly clever zingy one-liner, that is your best interest to verify your identity.

Some platforms introduce “blue checks” or similar processes to verify real users, with some using a pay-to-play model for verification (for double the fun, Tumblr has a bogo offer for important blue internet signs).

Bluesky verification system does not require platform approval: this only matches your personal grip with your special website domain. This gives you the benefits double: you can direct more organic traffic to your website from social media, while making it very clear that your social media account is a bonafide channel for you and your brand.

How to connect your wordpress domain to bluesky

To state that you are your real domain owner, you need to add Text notes to your domain DNS note. This is basically a digital certificate that tells Bluesky that you are the real owner of your domain. You need to enter wherever your domain is managed to add this note, which only ensures someone with the “key” to DNS can authentate it.

If your domain name is managed through WordPress.com, you can watch our Bluesky Verification Video below or follow this simple direction to add Bluesky text notes to your name server:

Step 1: Go to your “settings” on Bluesky, select “Account,” and then “Handle”:

Step 2:

Bluesky will now produce information that you need to add to your domain name server. Keep this page useful!

Step 3: In the new tab, open wordpress.com. If you have several sites, point the cursor to the domain you want to use and select the “WP Admin” button:

Step 4:

Step 5: Click the three points on the domain that you use in Bluesky and navigate to “manage DN”:

Step 6: Click the “+ Add Record” button at the top of the screen:

Step 7: Copy information from Bluesky to your new text notes: First, change the type of recording from “A” to “txt” in dropdown. Then, copy the host (_atproto) and add to the subdomain field, called “name” on wordpress.com. Finally, copy the custom value of your Bluesky page, and add to the “text” field:

Step 8: After you add a DNS note on WordPress.com, turn back to your Bluesky page and click “Verify DNS Notes.” DNS notes can take time to update, but WordPress.com generally fast – mine only takes a few seconds to confirm!

Step 9: After you are verified, don’t forget to click on the Blue button again to confirm the update:

LOVE! You are now a superstar bonafide. Enjoy the organic traffic to your website and rest assured that folks know that your social media account is the official account for your (personal or professional) brand.

Need a special domain? We make you closed!

Don’t have a special domain? Here, at WordPress.com, we believe everyone must have their own address on the web they have and fully control.

For this reason, we offer some of the most affordable domains in Biz, on average, only around $ 13 per year for the popular .com, .org, and .net address. DNS WordPress.com also flares up quickly, so you can be sure your domain will load quickly.

If you have a domain through other providers, consider transferring to WordPress to simplify your pile. To make a switch, see our domain transfer guide. If you need hosting for your WordPress website, all paid packages on WordPress.com are equipped with free domain names for a year.

Ready to make it official? Buy a special domain directly through WordPress.com and connect to Bluesky today: